How does a Hot Spot question differ from a traditional survey question?

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A Hot Spot question is distinctive because it permits respondents to select responses within a freeform area, rather than limiting them to a set of fixed choices. This format is particularly effective for visual assessments, where participants can click on a specific area of an image or diagram to indicate their response. For example, if a survey seeks feedback on a layout, respondents might click on the part of an image they like or dislike, allowing for a richer understanding of their preferences.

The other options, while they may describe features of different question types, do not capture the unique functionality of Hot Spot questions. They do not inherently require personal information, nor do they operate on a scoring system typical of certain other types of questions, nor are they restricted to multiple-choice answers. This ability to interact with content in a visually dynamic way is what sets Hot Spot questions apart in survey design.

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