What functionality does "Branch Logic" provide in survey flows?

What functionality does "Branch Logic" provide in survey flows?

• A. It summarizes data from previous surveys
• B. It directs respondents to different questions or blocks based on their previous answers
• C. It formats the survey into a visually appealing layout
• D. It allows for randomization of questions in the survey

Answer: (B)

Branch Logic in survey flows is a powerful functionality that enables the dynamic tailoring of surveys based on respondents' answers. Specifically, it allows you to direct participants to different questions or blocks depending on their previous responses. This means that if a respondent answers a question in a particular way, Branch Logic can guide them to a specific follow-up question that is relevant to their answer, thereby creating a more personalized survey experience. This approach not only improves the relevance of the survey content to each individual respondent but also enhances data quality by ensuring that the questions are appropriate for the context of their previous answers. By using Branch Logic effectively, survey designers can create more complex, targeted surveys that adapt in real-time to the data being collected.

Branch Logic in survey flows is a powerful functionality that enables the dynamic tailoring of surveys based on respondents' answers. Specifically, it allows you to direct participants to different questions or blocks depending on their previous responses. This means that if a respondent answers a question in a particular way, Branch Logic can guide them to a specific follow-up question that is relevant to their answer, thereby creating a more personalized survey experience.

This approach not only improves the relevance of the survey content to each individual respondent but also enhances data quality by ensuring that the questions are appropriate for the context of their previous answers. By using Branch Logic effectively, survey designers can create more complex, targeted surveys that adapt in real-time to the data being collected.