What interaction do you have with responses when using directories?

When using directories in Qualtrics, responses are indeed combined in one place. This means that the data collected from survey responses can be related directly to the contact information stored in the directory. By integrating responses with contact data, organizations can gain deeper insights into specific segments of respondents based on their attributes or behavior. This allows for a more personalized analysis and helps in targeting specific groups for follow-up surveys, communications, or analyses.

The functionality of directories streamlines the management of both response data and contact information, enriching the dataset and providing more comprehensive reporting capabilities. Thus, combining responses into a centralized location enhances data integrity and facilitates easier access to related data, which ultimately supports more effective decision-making and strategic planning.